Client is a leading Water Treatment company that has developed a well-known reputation for designing, building, installing and servicing the finest water treatment systems available for custom homes and commercial installations. Their products and services solve water quality problems and concerns. This is accomplished by offering high quality water treatment equipment through a technically competent sales staff and insuring proper system operation through our highly trained service department.

Business Need

  • Leading US Company required leads from 14 diverse sources to be consolidated and tagged under different folders in Constant Contact. These sources included Social Media Sites like Linked In, Excel Files, Outlook Email Contact Folders, Access database, business cards and 3000 company Names for which no contact Information was available.

Our Solution

  • We consolidated all leads in a common format in a single place – this included 2000+ even scanning business cards picked from the client. Thereafter we extracted all the details of the leads using our proprietary methods where we only had company names to actually build the lead database.
  • All data was populated in a excel and tagged based on 9 classifications requested by clients. Thereafter each of these was uploaded in constant contact under different folders.
  • Designed the industry specific campaigns for these classifications and on client approval launched them.
  • Search Engine Optimization and Social Media Management for the company.

Benefit & Value

  • Attracted a huge audience on client booth in a industry trade show.
  • Improved the reach and coverage to customer base
  • Efforts generated several inquiries on their products and services.
  • Improved sales by signing new repeatable B2B customers in a very short period of time.